Privacy policy
Data privacy is very important to us and we want to be transparent with the way we are handling your personal information.
Please read on below for information about the MASKA Integrity Policy which determines how your personal data is processed and protected.
Who controls your personal information?
It is the company, MASKA AB, which controls and handles the personal data you provide for us and MASKA AB is responsible for your personal information in accordance with applicable data protection regulations.
When do we process your personal information?
MASKA collects and processes personal information about you when you make a purchase at maska.se. Collection and processing of personal data is made upon every purchase agreement and the provision of services and offers.
As a subscriber to the MASKA newsletter, we store your email address for distributing information about offers and news.
What personal data do we collect about you?
MASKA collects the following personal information about you as a customer when placing an order at maska.se: Name and ID number (social security number or national ID), Address, Phone number, Email address, Payment details, Your MASKA customer number, IP address.
MASKA collects the following personal information about you as a subscriber to the MASKA newsletter: Name, Email address.
Why do we store information about you?
Personal data for customers at maska.se are mainly stored in order to:
- Fulfilling our obligations to you as a customer, e.g. completion of goods purchases, invoicing and provision of support.
- Fulfilling shipping and warranty commitments.
- Offer general customer care and customer service. e.g. reply to questions about your purchase and giving you correct information.
- Manage and provide our services to you as a customer.
- Confirm which payment methods we are able offer you, for example payment via Klarna invoice, credit card, Paypal.
- Improve and develop services, products and features suitable for you.
- Perform market research with the ability to improve and sharpen our offers and services.
- Prevent fraud.
- Prevent abuse or inappropriate use of our services.
- Fulfill our duties in compliance with applicable legislations.
Legal ground for processing of personal data by MASKA
All collection and processing of personal data is based on legal grounds. Your personal information may be processed to fulfill an agreement with you as a customer, e.g. to carry out order administration and fulfill our commitments to you.
For how long do we store information about you?
MASKA stores your personal information as long as it is required to fulfill the purposes for which they were collected. However, your personal data may be stored for a longer period of time if required by statutory requirements. As a subscriber to the MASKA newsletter, your personal information is stored as long as you consent to it.
Access to stored personal data
MASKA may disclose personal data to other companies that are an official and legal part of the company, as well as to partners needed to fulfill our commitments stated above.
Information forwarded to third parties, e.g. logistic partners, PR agencies, forwarding agencies, is only used to provide the above services to you as well as credit insurance partners or debt collection agencies for identity controls and debt collection.
We never share or sell your personal data for marketing purposes to third parties outside the MASKA organisation. MASKA may disclose your personal data if it is necessary to comply with applicable legislations or government requirements to secure the legal interests of MASKA or to detect or prevent fraud, attacks and other security or technical matters.
How do we protect your personal information?
Protecting your personal information is highly important to us and we have taken technical and organizational measures to protect your data from loss, manipulation and unauthorized access. We are continuously adjusting our security measures in accordance with the advances and developments in the technical field. To make card purchases as secure as possible, all information is sent in an encrypted form. This means that the information is transmitted through a secure connection and that your personal information can not be read by third parties.
What you are entitled to?
Upon your request or on our own initiative, we will correct, delete or supplement your information if it is found to be incorrect, incomplete or misleading.
As a person with registered data, you hold the right to request:
- Access to your personal data. You are entitled to have a registry extract or a copy of which personal information we have about you.
- Correction of your personal data. Upon request, MASKA will correct faulty or incomplete information processed without unnecessary delay.
- Abolition of your personal data. You are entitled to request that your personal data will be deleted if it is no longer necessary for the purpose for which it was collected. If a statutory requirement is to store your personal information or when there are other legitimate reasons why MASKA must save your information, e.g. unpaid debts, your personal information will not be deleted. We will only discontinue the processing made for purposes other than the ones complying with the legislation.
- Limitation of treatment. You are entitled to request that your personal information only may be processed for certain limited purposes. E.g. you may request a limitation when you believe your information is incorrect and you have requested a correction in accordance with above. While the accuracy of the data is being investigated, its treatment will be limited.
If you have placed an order at maska.se you are consenting to us storing your data and to us using your personal data for promotional purposes. You can revoke that consent at any time. Such recantation may be limited to only part of the stored data, such as direct marketing and not to the information that is legally required for us to fulfill our obligations to you.
As a registered customer, you own the right to file any complaints regarding the processing of your personal data to Datainspektionen.
You can contact us by sending a letter to:
MASKA AB
Fjärde Långgatan 6
41303 Göteborg,
Sweden
or sending an email to info@maska.se. Your requests will be replied to by MASKA as soon as possible and no later than within one (1) month. If we can not meet your wishes within the specified time, MASKA is required to motivate our reason.
Use of third party cookies and other tracking techniques
We use Google Analytics, Google Ads and Facebook which also set cookies, in order to understand how our visitors use the website and for our marketing. These cookies do not contain identifying information about who you as the visitor are.
| Originator | Purpose | Type | Opt-Out | Expiry Date |
| Google Ads |
The information is used to enable Maska and its partners to display the most relevant ads to you. This applies to ads on the Google search engine as well as other ads in the Google network. The information is also used to display relevant ads and products to you at Google's partner sites. Read more in their privacy statement here. |
Marketing |
myaccount.google.com/privacy |
13 months |
|
The information is used to enable Maska and its partners to personalise their marketing, for example to display relevant ads for you on Facebook. Read more in their privacy statement here. |
Marketing | facebook.com/policies/cookies |
Up to 2 years |
Potential changes to MASKA’s Privacy policy
MASKA reserves the right to make changes to this Privacy Policy at any time. If the Privacy Policy is altered, MASKA will promptly notify you. If you do not accept the amended privacy Policy, you are entitled to terminate the agreement with MASKA before its execution.
Contact information
We protect our customers' personal data. Please do not hesitate to contact us if you have any questions on how we process your personal information, our Integrity Policy or if you wish to request a registry extract.
Email: info@maska.se
Phone: +46 (0)31 31 33 239
Visiting and mailing address:
MASKA AB, Fjärde Långgatan 6,
413 05 Göteborg, Sweden
Registered/legal company address:
Maska AB, Fjärde Långgatan 6,
413 05, Göteborg, Sweden
Organisation number: 556318-1535
VAT number: SE556318153501